LENOVO – THE WORLD’S BEST ENGINEERS
The engineers at Lenovo don’t just test, they torture test! From the world’s best engineers come the world’s best laptop – Introducing the Lenovo Thinkpad. This was the brand launch campaign for Lenovo who acquired IBM’s Thinkpad’s.
Ogilvy & Mather
Art Director, Copywriter, Creative Director, Designer
Conceptual, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Buying, Art Direction, Brand Strategy, Broadcast, Cat Herding, Content Strategy, Copywriting, Creative Direction, Creative Strategy, Digital, Environmental, Storyboarding
Advertising, Viral Films, Online Commercials - Video, Social Media Content, Pre-roll, Online, Banners, Print
Technology, Retail, Consumer